Digital Marketing Executive

A Digital Marketing Executive is responsible for planning, executing, and managing online marketing activities to improve brand visibility, generate leads, and support business growth. The role involves working across multiple digital platforms to promote products, services, or local businesses effectively.

Key Responsibilities:

• Plan and execute digital marketing campaigns across social media, search engines, and websites
• Manage social media accounts and create engaging content (posts, reels, stories, and ads)
• Handle SEO activities, including keyword research, on-page optimization, and basic content updates
• Run and monitor paid campaigns such as Google Ads and social media ads
• Analyze website and campaign performance using tools like Google Analytics
• Coordinate with content creators, designers, and management for campaign execution
• Maintain brand consistency across all digital channels

Required Skills:

• Basic knowledge of SEO, SEM, and social media marketing
• Familiarity with tools like Google Analytics, Google Ads, Meta Ads, and Canva
• Good communication and content-writing skills
• Ability to analyze data and optimize campaigns
• Basic understanding of WordPress or website content management

Qualifications:

• Any graduate or equivalent qualification
• Certification in Digital Marketing is an added advantage
• Freshers with strong digital skills may also apply

Experience:

• 0–2 years (Freshers encouraged)